Hey, I'm Lisa, a Chicago area brand awareness expert. I help creatives & coaches get visuals that align with their unique vision and deliver real results. I love creating authentic & compelling storytelling images for creative and soulful people.

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I'm Lisa! I'm so excited to be able to share my favorite tips, expert insight, and some real-life stories of the coaches and creatives I get to work with every day!

Wondering when to book your brand photographer? Plan on scheduling your session about 3 months before you need your images in hand.

Here’s how to know you’re ready, plus my favorite 30-second trick for timing it all around your deadline.

Small business owner planning her brand photo session timeline in Chicago

How long does a brand photo session take? There’s the time on set, but the planning before and the editing after matter every bit as much. Here’s what happens on either side of shoot day.

Should you get brand photos before or after your website rebrand? The answer is somewhere in the middle.

Here’s the order that saves you time and money, why your messaging needs to come first, and why that new logo can probably wait.

Chicago brand photographer therapist brand photogs with strategy

Brand photography pricing can feel like a mystery, with quotes running from a few hundred dollars to several thousand. Here’s what’s behind those numbers, and what should be included no matter what you spend.

Chicago branding photos in Chicago for fitness coaches

AI headshots are having a moment…but can they really replace brand photography?

Short answer: no. Here’s the honest (and slightly spicy) take on why trust, not a fake photo, is what’s inspiring your dream client to choose you.

Chicago brand photographer with a real client during a strategic brand photography session