Hey, I'm Lisa, a Chicago area brand awareness expert. I help creatives & coaches get visuals that align with their unique vision and deliver real results. I love creating authentic & compelling storytelling images for creative and soulful people.
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When people hear the word headshot, they often picture something stiff: a corporate-looking photo taken against a plain background, usually with a forced smile and a suit jacket.
But headshots have evolved. In today’s world, a professional headshot doesn’t have to feel formal or outdated. In fact, I define a headshot differently than most traditional photographers…
A truly strategic brand photo session doesn’t happen in a single afternoon. In fact, it’s built over several weeks of thoughtful planning, alignment, and collaboration.
2026 is calling, and she’s asking for something with a little more heart, a little more strategy, and a lot more personality.
Here are five brand photography trends that everyone should leave behind, and what to do instead.
If you’ve ever wondered what makes a brand photo session strategic, this guide breaks it all down. Think of it as your insider look at what actually goes into brand photography that works.
Every year, I work with incredible creatives, coaches, and small business owners who are ready to elevate how they show up. And after photographing more than 15 brands in 2025 — from travel designers to medical professionals to business coaches — I started to see patterns emerge.
