Hey, I'm Lisa, a Chicago area brand awareness expert. I help creatives & coaches get visuals that align with their unique vision and deliver real results. I love creating authentic & compelling storytelling images for creative and soulful people.

welcome to my little

corner of the Web

Download the
Brand Style Guide

What Do I Wear to My Brand Session?

I'm Lisa! I'm so excited to be able to share my favorite tips, expert insight, and some real-life stories of the coaches and creatives I get to work with every day!

Figuring out what to wear for your brand photos is stressful enough. Add summer heat into the mix, and suddenly you’re really starting to sweat! But with the right outfit strategy, you can show up for your summer brand session feeling confident, camera-ready — and yes, comfortable — without overheating or overthinking it.

summer brand photo outfit ideas

Most coaches, creatives, and service-based business owners really only need 3 types of brand visuals to cover everything from their website to Instagram to podcast guest spots. Here’s what they are — and why they matter.

3 kinds of visuals you need for your brand

Choosing the right location for your brand shoot can be overwhelming for many small business owners. After all, the setting for your photos will play a huge role in how your brand is perceived.

brand photo location tips

I'm Lisa! I'm so excited to be able to share my favorite tips, expert insights, and some of the real-life stories of the coaches and creatives I work with every day!

Help! What Do I Wear to My Brand Session?

Download the FREE Brand Style Guide

Join the community

Hear about my latest offerings and tips for increasing your brand visibility with my weekly newsletter, The Toast 🥂

get the newsletter