Hey, I'm Lisa, a Chicago area brand awareness expert. I help creatives & coaches get visuals that align with their unique vision and deliver real results. I love creating authentic & compelling storytelling images for creative and soulful people.

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I'm Lisa! I'm so excited to be able to share my favorite tips, expert insight, and some real-life stories of the coaches and creatives I get to work with every day!

2026 is calling, and she’s asking for something with a little more heart, a little more strategy, and a lot more personality.

Here are five brand photography trends that everyone should leave behind, and what to do instead.

Brand Photography Trends to Leave In the Past

Every year, I work with incredible creatives, coaches, and small business owners who are ready to elevate how they show up. And after photographing more than 15 brands in 2025 — from travel designers to medical professionals to business coaches — I started to see patterns emerge.

2025 Chicago coach and creative brands lisa kathan photography