When Nerissa from Nerissa B Calligraphy first reached out to me, she was looking for something pretty straightforward: updated brand photos to give her online presence a little refresh. As a talented calligrapher and artist, she was even planning to create her new logo herself. But a full website overhaul was not on her radar.

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Brand photos are a great way to show your personality, and help your audience to connect with you, as well as create a consistent look and feel to your brand.

In 2022 I had a brand mini session launch that stunk.

Not too long ago, Cinthia set out to put together her “rebrand dream team” — a set of strategic brand entrepreneurs who’d not only help her to move in the right direction for her brand, but also make her more money in the end — by helping her audience see how she stands out from her competitors.