You don’t need to practice poses in the mirror.

You don’t need to Google “how to pose for brand photos” the night before your shoot.

A good photographer knows how to guide you, adjust you, and capture you so that you look amazing.

Where brand photography often falls apart isn’t in the posing, it’s in the lack of strategy.

2026 is calling, and she’s asking for something with a little more heart, a little more strategy, and a lot more personality.

Here are five brand photography trends that everyone should leave behind, and what to do instead.

If you’ve ever wondered what makes a brand photo session strategic, this guide breaks it all down. Think of it as your insider look at what actually goes into brand photography that works.

Every year, I work with incredible creatives, coaches, and small business owners who are ready to elevate how they show up. And after photographing more than 15 brands in 2025 — from travel designers to medical professionals to business coaches — I started to see patterns emerge.

Here’s the truth: your 2026 marketing success is being built right now.

Most small businesses start planning their marketing in January…just as they’re catching their breath from the holidays. But by then, you’re already behind.

This is your sign to start setting up Future You for success.